Digital Marketing

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Digital marketing has become an essential component of modern business strategies, enabling organizations to connect with their target audiences in the digital realm. We offer services that provide a holistic approach to the key elements of digital marketing, focusing on social media, website design & search engine optimization (SEO), local profiles, and e-commerce capabilities.  All of these elements and more must be tied together in a defined architecture to provide your business a robust and professional appearance that will produce results.  Please take a minute to browse the tabs for a high-level overview of these services.

Social Media

Are you Social?

Social media platforms have transformed the way businesses interact with their customers and promote their products and services. Here are some key elements:

  1. Platform Selection:

    • Facebook, Twitter, Instagram, LinkedIn, and more - choosing the right platforms for your target audience is crucial.
  2. Content Strategy:

    • Engaging and valuable content creation that aligns with your brand's identity.
  3. Community Building:

    • Cultivating a loyal and engaged community of followers, responding to comments and messages.
  4. Advertising:

    • Paid advertising and promoted posts to reach a wider audience.
  5. Analytics:

    • Regularly tracking and analyzing performance metrics to refine your strategy.
Website Design & Optimization

Are you using a "website for dummies" builder for your most important digital asset?

We hope not!  Your website is your digital storefront (or customer entrance) and ensuring its effectiveness is paramount for digital marketing success.  The template-based builders are not going to drive success for your business on-line.  In contrast, our highly customized approach to design and optimization will provide you with a tremendous competitive advantage.

  1. Website Design:

    • User-friendly, responsive design to enhance the user experience.
  2. Content Creation:

    • High-quality, SEO-optimized content that educates and engages visitors.
  3. SEO (Search Engine Optimization):

    • On-page and off-page optimization to improve search engine ranking and visibility.
  4. User Experience (UX):

    • Ensuring intuitive navigation and a pleasant user experience.
  5. Performance:

    • Fast loading times and mobile-friendliness.
Local Business Profiles

Are you optimized for the ".... Near Me" searches?

For brick-and-mortar businesses and service providers, local online presence is a game-changer.

  1. Google My Business:

    • Optimizing your Google My Business listing for local search visibility.
  2. Bing Places:
    • Similar to Google My Business, a must-have for proper local marketing efforts.
  3. Yelp and Other Review Sites:

    • Encouraging positive reviews and managing your online reputation.
  4. Local SEO:

    • Local keyword optimization to rank higher in local search results.
  5. Consistency:

    • Keeping your NAP (Name, Address, Phone) information consistent across all platforms.
E-Commerce

Are you selling products on-line?

For businesses selling products online, a seamless e-commerce strategy is vital.

  1. E-commerce Platform:

    • Choosing the right e-commerce platform for your needs.
  2. Product Catalog:

    • Attractive product listings with detailed descriptions, images, and pricing.
  3. Shopping Experience:

    • Streamlined shopping carts, secure payment options, and intuitive checkout processes.
  4. Email Marketing:

    • Leveraging email marketing to reach and retain customers.

In today's business environment, a comprehensive digital marketing strategy that encompasses social media, websites, local profiles, and e-commerce is essential for businesses seeking to thrive and expand their online presence. Success lies in a cohesive approach that harmonizes these elements to connect with your customer audience, improve visibility, and drive business growth.  Our services will help your business stay adaptive with a digital-native approach to remain competitive in this an ever-evolving landscape.

Explore my Digital Marketing services in more detail below and use my contact form or call / text me at 908.912.4441 to let me know when you are available to speak about our services and how I can assist you. 

Please Note:  As freelance consultant, my calendar is very flexible (the good news), but also highly irregular (the bad news).  If you are interested in working with me, please contact me as soon as possible, so we can schedule something that is convenient for you.

Digital Marketing Services

If you are a small business or professional in need of digital marketing assistance, I am available to design and host your website or help you with your social media presence.  We work with all types of businesses and have a range of services from simple Facebook and landing pages, to full-scale e-commerce websites.  More details on my services can be found at Exit1.biz.

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Contact Me

If you are interested in discussing any of my services, please message me using this form or call / text me at 908.912.4441.

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